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CV

Professional Summary

I am an avid copywriter who is passionate about all things digital marketing. My main focus is solving user problems through content and education.

By providing the relevant information to the user across the buyer’s journey I challenge myself to provide value to the users on the different stages they are at.

Skills

Content Strategy  Writing     Content marketing    Blogging 
Social Media 
  SEO   Digital marketing    FB Ads

Work Experience

2017-2018

Copywriter at Dref Corp. Technologies

Developed a creative voice for Dref across all of its subsidiary companies through its websites, blogs, newsletters, and interactive brochures.

Proofread all projects
Wrote informative and engaging content to improve the company's brand retention.

Conversions for Pureflo's products increased by 38% in the first month.

2018-2020

Senior Copywriter at  Pureflo

Crafted home pages, landing pages, product pages, subscription pages, sales letters to customers, blogs, and e-newsletters

Optimized content to boost organic search potential- back-linked to gain more authority in industry optimized title, URL, and description tags to improve the CTR

Education

2009-2013

University Malaya

Bachelors of Economics

Hubspot :

Inbound marketing

Content marketing

Email marketing

Social Media Marketing

Interests

Blogging, Reading, and Researching

I Sometimes Send Newsletters

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© 2023 by Rita Shamu

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